GTM: Google tag manager
GTM stands for Google Tag Manager. Google Tag Manager is a tool for adding and updating scripts or tags on websites.
GTM - What is Google Tag Manager?
GTM stands for Google Tag Manager. Google Tag Manager is a tool for adding and updating scripts or tags on websites. It is a tool that is widely used in marketing to make it easier for marketers to change tags themselves, without developers having to get involved. Among other things, GTM can be used if you want to set up conversion tracking or remarketing.
