SEO for your online store
We help online stores to increase the relevance between what the searcher is searching for and the products that the online store offers. At the same time, we work purposefully to improve the usability of the entire website.
Why should online retailers invest in SEO?
- To maintain and develop organic visibility over time
- To get rankings that generate relevant clicks and conversions
- In order for Google to understand what products you have on your website
- To increase the relevance between what potential customers search for and the products you sell
- Improve the usability of the entire website for optimal customer experience
- Create user-centric content that reaches the target group throughout the entire customer journey, from the exploratory phase to making a purchase
- Ensures good technical structure of the entire website
Is your online store SEO-friendly?
We're happy to do an SEO analysis of your online store to show you what potential you have!
Prinsensgate 22, 0157 Oslo
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The 4 most common SEO mistakes online stores make:
Over the past few years, we have helped many online stores succeed with SEO. Often, we hear online stores say that they have an SEO-optimized website and that they therefore don't need to work with SEO.
But the truth is that these online stores are not optimized for what their target audience is actually searching for. And when that's the case, Google perceives that the website is not relevant.
But the truth is that these online stores are not optimized for what their target audience is actually searching for. And when that's the case, Google perceives that the website is not relevant.
- Pages are not optimized for search interest
- Internal competing sites
- Few or no subcategories
- Too little content
What is unique about SEO for online stores?
Technical parameters
As an online store is much larger than a regular website, the search engine places stricter demands on the technical parameters. It's therefore important to eliminate all technical errors and work according to the search engine's criteria.
Greater competition
The competition between online stores in the same industry makes it harder to rank for converting keywords. A tailored and focused SEO strategy is therefore essential for ranking on keywords that generate clicks.
Balanced content
For online stores, it's important to find the right balance of both information-related content and product-related content. This will enable the online store to attract customers who are at different stages of the customer journey. And it's necessary for the success of SEO efforts for online stores.
As an online store is much larger than a regular website, the search engine places stricter demands on the technical parameters. It's therefore important to eliminate all technical errors and work according to the search engine's criteria.
Greater competition
The competition between online stores in the same industry makes it harder to rank for converting keywords. A tailored and focused SEO strategy is therefore essential for ranking on keywords that generate clicks.
Balanced content
For online stores, it's important to find the right balance of both information-related content and product-related content. This will enable the online store to attract customers who are at different stages of the customer journey. And it's necessary for the success of SEO efforts for online stores.
