CTA: Call to action
CTA stands for Call To Action. CTAs are elements that encourage the user to take an action.
What is CTA?
CTA stands for Call To Action. CTAs are elements that encourage the user to take an action. They are common in both ads and websites. They usually appear as a button or a hyperlink that guides you to the action.
CTAs are important because they guide the user in the direction you want. By clarifying the action you want people to take, you also increase the chance of increasing conversions.
